E-Commerce Websites

In the last decade e- commerce business or online stores have witnessed a terrific growth. If you have products and services to sell the ideal place is the worldwide web. Having an online store not only gives you, your business and your brand worldwide recognition, but also helps build a good reputation and supports in expanding it to every length and breadth, thereby broadening your network. 

But to build an effective e- commerce website is not a cakewalk. It involves a lot of patience and crucial steps to acquire perfection. The reason being that presently there are numerous e commerce websites that are live and so to form a website that makes you stand out of the competition and gain popularity, in order to get more traffic and a higher rank on search engines. Not just the establishment but the very survival is tough. 

For this you need an expert website designer in India. No doubt platforms like wordpress have made it pretty easy to form websites on your own but experts are experts and only they know how to make it happen effectually. For this you require the professional assistance of an e commerce website development company in India, the one and only indianwebsitecompany.

Features of efficacious websites

Responsive design-

This is not just a feature but a pre requisite of an e commerce website, that it should be compatible with all the devices, especially mobiles. If the website is not mobile friendly the users will bounce back in a fraction of seconds. Moreover 50% of e commerce transactions are done through mobile phones. Hence it is important that your website should look equally good on mobile phone.

Fast loading time-

I don’t think I need to tell you that this is 2019, where people have everything but not time, so if your website throws tantrums while loading the users will bounce without giving it a second thought. So make sure to work upon this feature, that your website should not take more than 2-3 minutes to appear on the user’s screen.

Facile design-

This is yet another requisite that your online store should possess, that it should offer a design that is user friendly and easy to navigate, that is the users should not find it complicated to search, buy or transact with you. Infact the website should offer them a pleasing experience urging them to return.

Clear, precise product description with enhanced images-

The product description should be short and sweet but should give all the necessary information about the size, color or other variety. As far as the images are concerned they should be appealing giving a feel of authenticity. But above all they should load fast.

Delight your customers initially-

The attractions if placed on the home page itself will not only hold the attention of the visitors but will allure them to stay longer to dig deeper into the website and finally make a purchase. New arrivals, popular products, related products along with offers, discounts and bonanzas will surely tempt them to dive in.

Reviews in and out-

It is good to place feedbacks or testimonials in the end of the website but it would be great if you publish the product reviews individually. These reviews ensure trust and so are essential.

Wish list and the indispensable add to cart-

E commerce websites are also known as shopping cart sites, hence these two buttons should be importantly incorporated on every page.

The powerful search bar with uniform categorization –

Make sure to create the website in a disciplined way that is the categorization needs to be done properly with proper placement of keywords so that the search lands you in the exact place where your product is and you are not misguided to the wrong page as it is very irritating for the users if the site is not working well.

No hidden costs –

The more honest you remain the better will be the site’s reputation. Here I am referring to the hidden charges that are revealed when the customer has made the purchase. Also shipping charges and their inclusion or exclusion should be clearly stated, to avoid further confusion. Also notifications regarding the dispatch and arrival should be consistent. Make sure the shipping charges do not spoil the deal done or make them feel regret because if the customers realize it would have been cheaper if they bought from authentic stores Also the return policies should be clearly stated. Also be promising to deliver rapidly.

Pleasant checkout –

Your every step will determine whether the customer would like to return to your site or not. It is advisable to collect the contact information clearly so that the delivery can be done without any hassle and also for further notifications, but it is very important to respect the time of your customers.

Payment options –

Your site should allow all the payment options and solutions, this will help you welcome more and more customers.

Ensure security of your customers and assure credibility by giving social proof –

The customers provide their bank details and other personal information so it is your utmost priority to provide them with a website that has a secure socket layer. Security badges should be placed in the footer for adequate transparency.

SEO optimized site with integrated social media options –

These options are imperative for your site to acquire a better rank on search engines. And a better rank is indispensable otherwise in this scenario of tough competition your online store will not get noticed or remain unvisited. SEO experts at indianwebsitecompany will give you class apart services at exceptionally affordable prices as compared to other web development companies in India.

These are a few things that require special parenting and there is a lot more to work upon if you want your business to flourish. Remember just as the ambience, prices and services along with customer care of traditional market stores encourage the customers to re visit, so is the case with e commerce. Your design and other aspects should match with, satisfy and compel the customers to learn your name and recall it easily every time they plan to shop. If you still have any doubts as to how to build an e-commerce website the ideal destination is indianwebsitecompany.

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